Several times a year, the financial news site 24/7 Wall St. features Tucson on lists with headlines like "50 Worst Cities to Live In," based on factors like poverty, median home values and the education levels of residents. Arizona 360 asked Visit Tucson President and CEO Brent DeRaad how his organization gets past the negative portrayal Tucson receives in these articles to promote the city's other offerings.
Arizona 360 airs Fridays at 8:30 p.m. on PBS 6 and Saturdays at 8 p.m. on PBS 6 PLUS. See more from Arizona 360.
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